Course curriculum
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1
Module 1 - Introduction to Business in a Box and Skills Gap Analysis
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Welcome to Business in a Box
FREE PREVIEW -
Introduction - Jayshree Naidoo
FREE PREVIEW -
Skills Gap Analysis
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My Product - Provide more details about your product
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Product Sheet Template - Use this Template to Capture your Feedback
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2
Module 2 - Idea Validation
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Idea Validation
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Creating Personas
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3
Module 3 - Innovation and Creativity
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An Innovators Mindset
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What is Innovation ?
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Innovation and Creativity Tools
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Creativity Tool - SCAMPER
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Creativity Tool - Mix and Match
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Tools Summary
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4
Module 4 - Setting up your Business
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Introduction - Rapelang Motsumi
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What is Company Compliance
FREE PREVIEW -
CIPC and The New Companies Act
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Forms of Business
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Types of Companies
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What are your business obligations - CIPC General Issues
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Ethics and Governance
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The South African Tax System
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Intellectual Property Laws For New Ideas/Concepts.
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Broad Based Black Economic Empowerment (BBBEE)
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Regulatory Requirements
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Guidelines to Reserving a Business Name
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The Compliance Checklist
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Support for Registering your Business
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Module Close
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5
Module 5 - Social Media
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Social Media
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Instagram - How to use it to Grow Your Business
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Twitter and how to use it for Business
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6
Module 6 - Strategy
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Introduction - Jay Naidoo
FREE PREVIEW -
The Entrepreneurship Development Model (EDM)
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The EDM Continued - The Support and Cooperative Environments
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Applying the framework of the EDM
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Why chose entrepreneurship
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The Lean Business Model
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The Lean Business Model - Customer Segments
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The Lean Business Model - Key Resources and Activities
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The Lean Business Model - Channels and Revenue Streams
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SWOT Analysis
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PESTLE Analysis
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The Customer Value Proposition Map
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Module Close
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7
Module 7 - Marketing and Branding
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Introduction - Raksha Mahabeer
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How to Name a Business
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What is Branding?
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The 5 Key Elements that Define a Brand
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How to Build a Brand
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What is Marketing
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The New Marketing Mix
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The Difference between Branding and Marketing
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What is Sales and Writing Proposals
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Branding, Marketing and Sales – How they fit together?
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Creating your Logo
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Module Close
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8
Module 8 - Finance
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Introduction - Sheryl Aaron
FREE PREVIEW -
Introduction to Finance
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Determining your Start-Up Costs
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The Concept of Capital
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Cash Flow
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Assets and Liabilities
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Liabilities
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Budgeting and the Importance of Finance in Business
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The Budget Development Process
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Managing and controlling your Budget
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Pricing
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The Concept of Markup and Break Even
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Finance Assessment
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Module Close
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9
Module 9 - Pitching
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Pitching your Business
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10
Programme Closure
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Thank you
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